North London Waste Authority’s waste prevention and recycling communications programmes for 2012-13 have been recognised with both wins and nominations for a number of prestigious industry awards.
NLWA’s 2012-13 recycling communications campaign, “R£CYCLE – Can you afford not to?” was awarded “Communications Campaign of the Year” by the Chartered Institute of Waste Management (CIWM) recently. The award focuses on the success of communication campaigns and programmes directly related to the recycling, waste and resources sector, and forms part of the CIWM’s yearly Environmental Excellence Awards, which recognise outstanding practice in the waste management industry.
At the same awards, NLWA’s work in waste prevention was also shortlisted for the “Local Authority Waste Hierarchy” award, which aims to highlight innovative approaches towards sustainable waste management implemented by local authorities.
Cllr Clyde Loakes, Chair of NLWA, said: “We have seen our proactive approach with these campaigns pay dividends in north London, delivering reductions in the amount of waste generated, and increases in recycling. It is most heartening to see the industry recognise our work in this way, and allow us an opportunity to share the knowledge gained from the north London experience with our colleagues across the country.”
NLWA’s waste prevention work has also seen other awards successes – the programme was recently awarded a “Gold Zero Waste Award”, by online industry magazine Letsrecycle.com. The Zero Waste Awards recognise the progress made by both authorities and industry in the UK towards achieving a “zero waste economy”.
Last but not least, the waste prevention programme was also recently shortlisted by The Local Authority Recycling Advisory Committee (LARAC) in their annual celebration awards, in the “Best Waste Minimisation or Prevention Project” category, which aims to highlight successful local authority projects that have achieved reduction in waste.
NLWA’s wide-ranging programme of waste prevention and recycling activities in 2012-13 focused on tackling the key streams of waste that north Londoners produce through a comprehensive programme of activities, while working up the “waste hierarchy”, which prioritises waste prevention and recycling over disposal.
For more information on NLWA’s campaigns, and how you can get involved as a resident, community group, local business or other organisation, visit our website at wiseuptowaste.org.uk.